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UNDERSTANDING OAG

PUT EXTRAORDINARY DATA AND INSIGHT AT THE HEART OF YOUR AIR TRAVEL BUSINESS

WHAT A RIDE

Flying through the air. It’s exhilarating.

We felt it back in 1929 when we started out as the Official Aviation Guide – and we feel it now. That thrill of seamlessly connecting people, places and experiences across the planet has never left us.

Our mission, then and now, is to help the air travel ecosystem thrive by capturing the power of its data.

Today’s complex and competitive industry is our biggest adventure yet. With thousands of airlines and airports serving billions of travellers, the pressure is on from all sides: passenger demand, consumer expectations, regulatory complexity, the experience economy and the drive for personalisation.

The propelling force in our industry has always been ground-breaking technology. We’re built on it. So let’s use it now – to put the power of data at the heart of our businesses.

FUELLED BY DATA

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Every day, billions of decisions are made across the air travel ecosystem. Most of them, driven by our data.

Data we collect from every journey, every booking, every takeoff and landing, departure and delay. Data we clean, consolidate and curate into real-time feeds, trend analysis and predictive tools.

Data that enables airlines, airports and travel technology companies to design innovative products, responsive services and seamless experiences.

Accurate information and timely insights are the lifeblood of our industry – providing the foundation for intelligent business decisions and delightful consumer experiences.

9053

FLIGHTS CANCELLED EVERY WEEK

11.9

passengers impacted by changes daily

4m

flight status updates processed daily

GUIDED BY INTELLIGENCE

Data isn’t a destination; it’s a starting point.

Whether you’re responding to a competitor ploy or planning a long-term strategic manoeuvre of your own, data makes all your moves smarter.

Customers rely on our platform and products to rise to three urgent challenges:

  • How to grow their business
  • How to streamline their operations
  • How to delight their customers

BY 2037 THERE WILL BE

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GLOBAL AIR PASSENGERS

Our products and services revolve around three hubs:

GROW.
STREAMLINE.
DELIGHT.

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GROW

Products and services in our Grow portfolio are designed to equip you with the customisable data, insight and analysis you need to uncover, prioritise and exploit opportunities – within and beyond your current market space.

Explore this product hub if:

  • You want to maximise sales distribution channels to grow market share
  • You want to identify commercial opportunities and new routes
  • You want to respond faster to schedule changes
  • You need real-time information to extend day-of-travel services
  • Your want to forecast traffic growth to understand economic impact
READ MORE

STREAMLINE

Products and services in our Streamline portfolio are organised around real operational problems and are designed to help you execute on strategy, optimise performance and plan resourcing – in advance as well as in the moment.

Explore this product hub if:

  • You need to better predict resource requirements and allocation
  • You want to inform logistical decisions and planning such as gate, fleet inventory and staff
  • You want to mitigate risks and customer complaints incurred by flight changes and delays
  • You’re analysing costs and optimising route profitability
READ MORE
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DELIGHT

Products and services in our Delight portfolio are designed to help you increase satisfaction, loyalty, word of mouth and cross-sell in your customer base, helping you develop customer-centric products, services and processes.

Explore this product hub if:

  • You’re planning routes and seeking the shortest, most convenient and cost-effective journeys
  • You want to develop digital channels and mobile experiences
  • You’d like to be able to serve customers’ travel preferences more intuitively and proactively
  • Your customers are demanding better flight updates or retail/leisure location information
  • You want to accurately predict passenger volumes in order to reduce bottlenecks and queues
READ MORE

THE GLOBAL AIRPORT SERVICE INDUSTRY WILL BE WORTH

211

BY 2023 (OAG ESTIMATE)

AIRPORT CONSTRIUCTION AND EXPANSION IS GROWING AT A RATE OF

5-10

OUR VISION

Become recognised as the world’s leading intelligence provider to the air travel ecosystem, at the heart of powering the change and innovation that, together, create a bright future with long-term growth.

Phil Callow, CEO, OAG

The world’s most exciting industry is going through its most exciting times. And we’re here to help organisations come through stronger and smarter than ever before.

At a time when it’s hard to find simplicity, clarity and certainty, that’s exactly what we can bring to the table – with a solid bedrock of incredible quality data and leading-edge technology that give fast access to insight and intelligence.

We’ve forged a trusted network of relationships and a passionate team of data experts. Our customers don’t have to choose between global reach and technological innovation. Our heritage means we can offer both.

OUR DIFFERENCE

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Expertly informed

Data is the single biggest factor in good business decisions. It has the potential to set you apart, set you on the right track and set your strategy up for success.

Because the quality of a decision is directly related to the quality of the information that feeds into it, only a comprehensive data set will do; continually refreshed, cleaned, checked, curated, and tailored to your needs. For all that – come to us.

Let our data bundles, combined with our decision-support platform and analytics tools, fuel your success. Being expertly informed makes you the expert.

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Accelerated growth

Coming up with new ideas is hard. Especially when your industry is in a state of continual disruption. But the ability to create unique, remarkable products and services will power growth and put clear ground between you and your competitors.

To make headway you need to nurture creativity and develop an innovation pipeline.

Our clearly visualised data and user-focused solutions give you a new perspective on your marketplace and highlight opportunities for competitive advantage. Fresh insight gives life to accelerated growth.

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Pure confidence

Insight lifts the chin. Solid data and reliable intelligence makes your people more confident, your processes sharper and your decisions better.

Knowing that the moves you make are the smartest ones possible means working with a partner you can rely on. Go with us. We have a respected legacy, a global reputation and experienced, empathetic local teams ready to back you whatever your challenges, whatever your battle plan.

You can’t control the chaos in your industry, but you can be responsive and ready. Equip your business with pure confidence.

Customers

Many of the world’s air travel businesses rely on our intelligence, trusting us to deliver the most accurate and comprehensive data available anywhere. While these organisations are all unique, playing a variety of roles in their sector, at different stages of maturity, they all share a need for wide-reach, deep-dive, high-quality data and powerful, rapid analysis.

Leadership

Leadership

Meet the OAG leadership team

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Life at OAG

Life at OAG

What is life like working at OAG

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TESTIMONIALS

When it comes to customer service, we want to help travellers get where they’re trying to go while making the experience as pleasant and stress-free as possible. Putting travel information in our customers’ hands to give them the power to control their own travel experience with a technology-based solution was logical.

OAG Mapper is a great value-add product for us. It’s a solution that gives us full control and customisation of our presentations involving route networks. Being able to create bespoke visuals both internally and externally for stakeholders, saves us valuable time in the development of management reporting and business cases.

We use OAG historical flight status reports as input to our strategic planning and business modelling activities. The high-level data for evaluating maintenance demand and macro-level industry trends delivers a level of granularity that gives us very valuable insights for more effectively and efficiently addressing market and customer needs.

When it comes to customer service, we want to help travellers get where they’re trying to go while making the experience as pleasant and stress-free as possible. Putting travel information in our customers’ hands to give them the power to control their own travel experience with a technology-based solution was logical.

Knowledge Hub

Blog

Be the first to learn about the latest aviation insights and trends with the OAG Blog.

Research Reports

Discover the latest aviation industry reports and whitepapers written by OAG's analysis experts.

On-Time Performance

Updated every month, see the flight on-time performance results of airlines and airports.