The challenge

With over 45 members across Africa’s aviation ecosystem, AFRAA encountered several challenges in providing comprehensive, timely, and data-driven insights to its expanding membership base.

AFRAA had to rely on limited data sources, requiring teams to extract and clean information from various data sources manually. Inconsistent formats caused extensive delays and made benchmarking across timeframes and regions slow and difficult. This significantly impacted the organisation’s ability to generate timely insights and high-quality publications for its members, including monthly updates, quarterly analyses, and annual reviews. Without comprehensive data sources, providing clear, actionable intelligence to support members in understanding the broader aviation landscape across Africa and beyond was increasingly challenging.

Data Intelligence is a core pillar of AFRAA’s strategic plan, so access to trustworthy data via a powerful, unified solution became critical. AFRAA required a robust data platform to enable real-time performance tracking, streamline its reporting workflows, and provide its members with credible, comparable, and actionable insights.

AFRAA needed a more efficient way to generate high-quality, consistent data outputs to serve stakeholders, including regulators, policymakers, infrastructure providers, and industry partners.

The solution

Partnering with OAG, AFRAA integrated Analyser to access Schedules, Traffic, Connections, and Mapper modules, transforming how the organization collects, analyzes, and communicates data to its members. 

Using the Schedules, Traffic, Connections, and Mapper Modules together, AFRAA can now offer a data-rich experience to every member, reinforcing its position as a thought leader and delivering credible, real-time industry analysis. 

The results

Since adopting OAG’s Analyser suite, AFRAA has seen a significant improvement in the speed, quality, and impact of its data work. Before implementing Analyser, reports would take four full days to compile using scattered sources. With Analyser, the team can generate comprehensive outputs within hours, accelerating turnaround for key publications and enabling faster engagement with members. 

AFRAA now provides consistent analysis across Key Performance Indicators (KPIs), ranging from market trends and capacity fluctuations to network connectivity. These insights feed into AFRAA’s monthly updates, quarterly publications, Annual Publications and reports, policy briefs, and regional workshops - helping members benchmark themselves against the wider industry and stay informed of continental trends.

Analyser has also enabled AFRAA to become a more effective provider of strategic insight -- turning data into actionable outputs for advocacy, decision-making, and partnership building. Internal workflows have improved, with streamlined report generation, centralized access, and precise segmentation by region or theme. 

Equally important has been the lift in member engagement. The enhanced reports and visualizations have driven higher participation in AFRAA events, increased interest in data briefings, and opened new opportunities for collaboration across the aviation value chain.

The association has strengthened its role as a trusted data authority within the African aviation ecosystem. In partnership with OAG, AFRAA continues delivering high-value insights supporting its members and fostering growth, connectivity, partnerships, and sustainable development across Africa.