The Skift Travel Health Index records and benchmarks travel performance year-on-year, providing valuable data-driven insights. OAG helps enable Skift's Travel Health Index by providing flight data (powered by OAG Metis).
The Skift Travel Health Index held steady at 100 in September 2025, indicating that global travel performance was unchanged from September 2024 levels. Keep reading for insights from the Skift team in the Skift Travel Health Index: September 2025 Highlights.
Highlights from this month's Skift Travel Health Index include:
- While mature travel markets such as North America and Europe are experiencing a slight slowdown, emerging regions across Latin America, Asia-Pacific, the Middle East and Africa are leading the way in driving global travel growth.
- Live tourism has become a major trend, with many travellers planning travel logistics around major events such as concerts, sporting events and festivals.
- A growing awareness of overtourism is reshaping booking patterns, with many travellers choosing less-crowded destinations or shifting trips away from traditional peak seasons.
- Travel demand is forecast to remain strong in 2026, with 84% of travellers planning the same number of or more trips.
Download the latest Skift Travel Health Index Highlights here.