LONDON, UK — (September 24, 2024) — OAG, the global leader in travel data and insights, is excited to announce the release of its latest industry report, "The Rise of Alternative Interlining aka Virtual Interlining 2.0."

This in-depth report redefines the concept of Virtual Interlining and introduces Alternative Interlining as the next evolutionary step. It explores how cutting-edge technology, evolving traveler behavior, and the expansion of airline connectivity are converging to reshape the future of interline agreements and travel options.

Key highlights of the report include:

• The report introduces Alternative Interlining as a transformative concept, showcasing how it goes beyond the original "virtual" approach to offer seamless, real-world travel solutions. This evolution is driven by advances in data integration, technology, and airline collaboration.
• The report identifies three critical structural trends driving the rise of Alternative Interlining: the decline in traveler loyalty, advancements in New Distribution Capability (NDC), and the rapid expansion of global airline connectivity. 

With more alternatives than ever before, Alternative Interlining is not just about providing cheaper flights—it offers a broader, more flexible range of travel options that appeal to today’s discerning, experience-driven travelers. The report highlights examples of how airlines are already leveraging these new capabilities to offer more personalized and efficient travel experiences.

The "Rise of Alternative Interlining aka Virtual Interlining 2.0" report underscores OAG's commitment to driving industry insights and providing the resources needed for airlines, airports, and travel-related companies to navigate and capitalize on emerging trends in the aviation sector. 

DOWNLOAD THE REPORT  ↓

.About OAG:

OAG is the leading data platform for the global travel industry, powering the growth and innovation of the air travel ecosystem. It has the world’s largest network of flight information.